I bought this for my kindle and I'm really impressed with the down-to-earth approach to book promotion/marketing. I think it's got great points that can help a writer whether they are just starting out to already established. Plus, you can't beat the $4.99 price.I encourage anyone interested in a writing career to pick this one up. In this POS economy, authors are being asked to do more and more promotion regardless of which type of publishing you do (i.e. traditional, e-book, self-pub). It's important to be prepared and plan ahead. As a publicist, I would highly recommend this book.